Did Passive Investing Break the Market?

Famed investor David Einhorn says passive investing has broken markets and it's forced him to change his investment style to stay in business. How has passive investing transformed markets, and what happens next?

James Gruber 4 March, 2024 | 4:19AM
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Broken egg

Earlier this month, famed U.S. hedge fund investor David Einhorn gave one of the more fascinating interviews I’ve heard in recent years. For those that don’t know him, Einhorn has run Greenlight Capital since 1996 and is well-known for having shorted Lehmann Brothers prior to the 2008 bust.

In the interview with Bloomberg, Einhorn declares that passive investing has fundamentally broken markets. And that the changes wrought from passive investing have meant he’s had to change his method of value investing to stay in business.

His claim that passive investing is distorting markets isn’t new. Active managers have long complained about the issue. Yet Einhorn makes some important observations about how he thinks indexing is changing the structure of markets:

"There's all the machine money and algorithmic money […] which doesn’t have an opinion about value," he says. "It has an opinion about price."

"Like what is the price going to be in 15 minutes? And I want to be ahead of that or zero-day options. What is the price of the S&P or whatever stock you're doing for today, what's it going to be in the next half hour, two hours, three hours?

"Those are opinions about price. Those are not opinions about value. Passive investors have no opinion about value. They're going to assume everybody else’s done the work, right?"

Of active management, Einhorn says this:

Turning Value Stocks into Overvalued Stocks

"And then you have all of what's left of active management and so much of it, the value industry has gotten completely annihilated," he continues.

"So, if you have a situation where money is moved from active to passive, when that happens, the value managers get redeemed, the value stocks go down more, it causes more redemptions of the value managers, it causes those stocks to go down more.

"All of a sudden, the people who are performing are the people who own the overvalued things, that are getting the flows from the indices, that are getting you take the money out of the value, put it in the index, they're selling cheap stuff and they're buying, you know whatever the highest multiple, most overvalued things […] in disproportionate weight.

"So, then the active managers who participate in that area of the market get flows and they buy even more of that stuff. So, what happens is instead of stocks reverting toward value, they actually diverge from value. And that's a change in the market and it's a structure that means that almost the best way to get your stock to go up is to start by being overvalued."

How Passive Changed a Business Model

How Einhorn has adapted to the changes in markets is intriguing. Einhorn had a fantastic track record in the almost 20 years to 2015. Then he had two awful years and three mediocre ones. Some of you may recall news publications started to question his ability during this time, if they didn't write him off altogether.

How Einhorn came through this period is instructive. He analysed his period of underperformance and realised he had continually bought cheap stocks and when these stocks handily beat earnings estimates, they weren't being re-rated by the market. Because they were outside of indices and not included in exchange-traded funds, there were few buyers. This happened often enough that it made him change his investment style.

"What we have to do now is be even more disciplined on price," he says.

"So, we're not buying things at 10 times or 11 times earnings. We're buying things at four times earnings, five times earnings, and we're buying them where they have huge buybacks, and we can't count on other long only investors to buy our things after us.

"We’re going to have to get paid by the company. So we need 15-20% cash flow type of type of numbers. And if that cash is then being returned to us, we're going to do pretty well over time […] you’re literally counting on the companies to make that happen for you."

Since Einhorn has made these changes, he's gone back to handily beating the benchmarks.

Einhorn's comments raise several important questions about today's markets.

There's little doubt that passive investing is growing quickly and taking market share from active funds. Last month, for the first time, passively-managed funds in the US controlled more assets than did their actively managed competitors.

For instance, the Morningstar Active Passive Barometer report showed last year that, in an environment where active managers really should have proved their worth, their efforts amounted to nothing other than a blatant failure.

The relentless growth in passive funds has resulted in the largest ETF and index providers growing into behemoths. Blackrock now has the equivalent of CAD12.7 trillion under management, while Vanguard has the equivalent of CAD9.5 trillion. 

Further growth in passive funds seems likely, with investors attracted to the simple and low-cost access that ETFs provide to markets, as well as their performance versus active funds (in Canada, the shift to ETFs may be moreso in both passive and active strategies).

The Other Big Market Trend

Along with the rise of passive funds, there's also been the institutionalisation of markets.

In the U.S., professional money managers accounted for 10% of share ownership after the Second World War. That's risen to close to 67% today. It means that, in the 1940s and 1950s, active fund managers had far fewer direct competitors – their main competitors were private citizens.

Professional fund managers are hired and fired according to how they perform compared to benchmarks. As passive funds pile into the stocks included in benchmarks, it's likely active managers are being forced into buying into the same stocks to keep up with these benchmarks. If they're buying into the same stocks as passive funds, and charging higher fees to clients, it isn't a surprise active funds have consistently underperformed passive ones over the past decade.

That's why Einhorn is complaining that passive funds are breaking markets. He's saying individual investors are fleeing into passive funds, and these funds are buying stocks included in indices, which are principally the larger companies. And they are doing that automatically, without regard to price. To keep up with benchmarks and passive funds, active funds are then buying into the same stocks.

According to Einhorn, stocks that are outside of benchmarks are then being ignored by individual and professional investors. Even if these stocks are undervalued and their fundamentals are improving, there are few (if any) buyers for these companies.

Are Einhorn's Concerns Valid?

There is some anecdotal and academic evidence to support Einhorn's claims.

For instance, it does seem larger cap stocks are getting more investor love than at any time in recent history. Late last year, Goldman Sachs did a study that found the S&P 500 is more concentrated than it's ever been. The average weight of top 10 stocks in the S&P 500 index has been 20% over the past 35 years. During the dot-com bubble, the combined weight of top 10 stocks peaked at 25%. Today, the figure stands at 32%.

That's led to significant outperformance from large cap stocks versus small caps. Last year, US large caps returned 26.2% compared to US small caps' 16.8%. Since 2011, large caps there have returned 382%, or 13% annualised, versus small caps' 208%, or 9% per annum.  There’s also academic evidence that backs some of Einhorn’s assertions.  In a 2022 paper How Competitive is the Stock Market?, UCLA's Valentin Haddad and colleagues found the rise of passive investing was distorting price signals and pushing up the volatility of the US market.  The paper examined institutional investors and concluded the rise of passive investors' share of the US market over the past two decades "has led to substantially more inelastic aggregate demand curves for individual stocks, by 15%." Passive investors have a demand elasticity of zero, because they automatically buy stocks without regard to whether it's cheap or not. If a stock is cheap, demand from passive investors won't increase.  In theory, that should mean other investors step in to make up the demand shortfall in stocks, but the paper suggested that hadn't happened.  What Are The Counterarguments to Einhorn? The anecdotal evidence mentioned above is just that, however: anecdotal. The academic evidence is also relatively new and untested.  There are several potential counterarguments to Einhorn's assertions. They include:  1. The influence of passive funds on market prices may be less than claimed.  Passive funds typically have low turnover, of 10-20% each year. That compares to active funds of +50%. Trading sets prices, and therefore the influence of passive investing on pricing may be overstated.  2. Irrational stock markets should, in theory, help active investors.  If markets are fully rational and price stocks perfectly, active investing would be redundant.  3. Indexing may aid price discovery rather than hinder it.  For example, it increases the supply of lendable shares and thus enables short selling.  The Danger of Passive Investing for Markets Nonetheless, Einhorn is right to point out the changes that passive investing is bringing to markets. If passive investors are crowding into the large cap stocks that dominate indices, and active investors are mimicking them to keep up with performance benchmarks, it's logical the reverse can happen too. That is, in a market downturn, there may be a rush for the exits as both passive and active investors get out of large cap stocks. This may become even more of an issue as passive funds continue to take market share from active peers.  There also hasn't been a real test of this sort for passive investing. That said, markets did remain relatively orderly in 2022 when they were hit hard. A larger market downturn would be a real test for passive investing and the changes it's made to markets. Whether it leads to a shakeout in passive funds is also an open question.  Investors Can Learn From Einhorn Whatever your view, you can credit Einhorn for changing his investment style to adapt to the changes that he sees in markets. Here was a guy known as one of the best hedge fund investors in the world going through an extended rough patch. He could have easily doubled down on the strategy that had brought him results and fame over the previous years. Instead, he questioned that strategy and decided to change tack.  It would have been a big risk to change investment style at that time. He was under a lot of pressure from his clients and the media. If it went wrong, he would have looked foolish, and it might have been game over for his fund. Instead, it helped him turn things around.

That's led to significant outperformance from large cap stocks versus small caps. Last year, US large caps returned 26.2% compared to US small caps' 16.8%. Since 2011, large caps there have returned 382%, or 13% annualised, versus small caps' 208%, or 9% per annum.

There’s also academic evidence that backs some of Einhorn’s assertions.

In a 2022 paper How Competitive is the Stock Market?, UCLA's Valentin Haddad and colleagues found the rise of passive investing was distorting price signals and pushing up the volatility of the US market.

The paper examined institutional investors and concluded the rise of passive investors' share of the US market over the past two decades "has led to substantially more inelastic aggregate demand curves for individual stocks, by 15%." Passive investors have a demand elasticity of zero, because they automatically buy stocks without regard to whether it's cheap or not. If a stock is cheap, demand from passive investors won't increase.

In theory, that should mean other investors step in to make up the demand shortfall in stocks, but the paper suggested that hadn't happened.

What Are The Counterarguments to Einhorn?

The anecdotal evidence mentioned above is just that, however: anecdotal. The academic evidence is also relatively new and untested.

There are several potential counterarguments to Einhorn's assertions. They include:

1. The influence of passive funds on market prices may be less than claimed.

Passive funds typically have low turnover, of 10-20% each year. That compares to active funds of +50%. Trading sets prices, and therefore the influence of passive investing on pricing may be overstated.

2. Irrational stock markets should, in theory, help active investors.

If markets are fully rational and price stocks perfectly, active investing would be redundant.

3. Indexing may aid price discovery rather than hinder it.

For example, it increases the supply of lendable shares and thus enables short selling.

The Danger of Passive Investing for Markets

Nonetheless, Einhorn is right to point out the changes that passive investing is bringing to markets. If passive investors are crowding into the large cap stocks that dominate indices, and active investors are mimicking them to keep up with performance benchmarks, it's logical the reverse can happen too. That is, in a market downturn, there may be a rush for the exits as both passive and active investors get out of large cap stocks. This may become even more of an issue as passive funds continue to take market share from active peers.

There also hasn't been a real test of this sort for passive investing. That said, markets did remain relatively orderly in 2022 when they were hit hard. A larger market downturn would be a real test for passive investing and the changes it's made to markets. Whether it leads to a shakeout in passive funds is also an open question.

Investors Can Learn From Einhorn

Whatever your view, you can credit Einhorn for changing his investment style to adapt to the changes that he sees in markets. Here was a guy known as one of the best hedge fund investors in the world going through an extended rough patch. He could have easily doubled down on the strategy that had brought him results and fame over the previous years. Instead, he questioned that strategy and decided to change tack.

It would have been a big risk to change investment style at that time. He was under a lot of pressure from his clients and the media. If it went wrong, he would have looked foolish, and it might have been game over for his fund. Instead, it helped him turn things around.

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About Author

James Gruber  is an assistant editor for Firstlinks and Morningstar.com.au.

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